Clothing That Celebrates the Places You Make Memories


T-Shirts, Hats & Merch for Life’s Unforgettable Moments


Own a business or host the go-to party spot? Let’s make merch that puts your good times on the map. We design and create custom t-shirts, hats, and other gear that your guests will love (and actually wear).

Let’s Collaborate!

lakeside good times

1 4
View all

saltwater good times

1 4

Live goated

1 4
View all

goated hats

1 4

americana collection

celebrating our freedom everyday

View all

the OG

every brand starts with one - this is ours

1 2
shop all

Live goated. Casual apparel for Life's Unforgettable moments.

Meet the goats behind-the-scenes


An idea in 2020, introduced to the world in 2025. Good times goat is all about living loud, laughing often, and partying like a GOAT. Whether it’s a day on the water, a night at your favorite bar, or a backyard party that goes way too late, our gear is made for good times with great people.

Cheers,

Ben & April